On the ground in Cannes with the WFA, The Drum questions the world’s biggest marketers on the issues they saw off in 2025.
Featured are:
- Jérôme Amouyal, global media and marketing effectiveness director, AXA
- Yusuf Mehdi, executive vp, consumer chief marketing officer, Microsoft
- Nuria Ribe, formerly global CMO, Laundry&HomeCare, marketing transformation & sustainability lead Henkel consumer brands,
- Henkel Rafael Narvaez, global CMO,
- Mutti Rupen Desai, CMO & venture partner,
- Una Terra Jane Wakely, EVP, chief consumer and marketing officer and chief growth officer international foods, PepsiCo
- Emily Ketchen, SVP & CMO, intelligent devices group and international markets, Lenovo
- Taide Guajardo, chief brand officer, senior vice-president, brand – Europe, Procter & Gamble
- Leyla Eskin Yilmaz, cmo Europe, UKI, ANZ & head of global brands