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Prompt Engineering 101 for Journalists

Module 1 – Getting started with AI tools

This module will provide you with a basic introduction to large language models and generative AI, how they work, and why everyone is talking about them.

Each concept will be explored in depth through practical exercises and real-world journalism examples, allowing you to develop a strong foundation in these essential skills.

Module 2 – Building effective prompts for journalism 

This module focuses on mastering three fundamental prompting techniques that are especially valuable for journalistic work.

This module will cover:

Structured reasoning prompts

Context management

Template creation

Each concept will be explored in depth through practical exercises and real-world journalism examples, allowing you to develop a strong foundation in these essential skills.

Module 3 – Introduction to no-code automation 

This module provides a simple introduction to automating routine tasks using no-code tools, helping you understand how to connect AI tools with your existing workflow.

This module will cover:

Understanding no-code automation:

Building your first automation:

Common journalistic use cases:

Module 4 – AI image generation and ethics

This final module explores specialized AI tools and ethical considerations that are crucial for modern journalism, with a particular focus on visual content creation and specialized tasks.

This module will cover:

AI image generation fundamentals:

Ethics and responsible AI practices:

Each topic includes hands-on exercises and real-world examples to help you implement these tools and practices in your work.

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